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Case

Bnewable: explainer

A day in the life of ... is a video concept that is interesting not only for influencers. Because by portraying a typical day as a Bnewable customer, every viewer immediately understands what results they can expect. And so start-up Bnewable has a powerful business card to hand out.

The customer

Bnewable is an innovative Belgian company that supports its customers in their energy transition. They invest in sustainable, decentralized energy sources on customer sites, implement energy storage solutions, and thus contribute to the transformation to a fully sustainable energy system.

The challenge

Changing rates, technological innovations, evolving policies ... As a company today, it's increasingly difficult to navigate the energy landscape. But what if you could count on a team of experts to take care of you from start to finish? 

Viewers from different sectors should recognize their own situation in our video, and also believe that Bnewable has the necessary expertise to provide the solution. At the same time, we don't want to scare anyone off with too much jargon or technical explanations. Not an easy balance!

Our solution

How do we make this complex story manageable? We show our viewer a concrete example of what their workday can look like with Bnewable energy management. And throughout the day, the viewer sees all the benefits Bnewable offers. Because seeing before believing also works for animation video. 

Because Bnewable is a start-up, they paid 25% less than our other customers, for the same 100% quality service. Lucky bastards, those start-uppers!

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