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Government
Governments have a lot to say. You need to inform, to raise awareness, to trigger ... and you need to do it for many different viewers. How do you make sure that every one of them is engaged? As an experienced video partner, we know exactly how to tailor each video to your message, to your target audience and to the channel.
Not convinced yet? We list all the benefits of animated video for governments.
Tailored to each viewer
As a city or town, your target audience is often "everyone". But in that category of everyone, there's a great variety of viewers. From student worker to CEO, from young whippersnapper to pensioner ... and then there's many different industries and environments as well. So how do you share your message in a way that appeals to everyone? We know exactly how to find the right balance.
For the right impression
Is the topic sensitive? Is the story complex? Is the message nuanced? Whatever your situation: we understand all too well that the right approach can make a world of difference. That's why we tailor your video to suit both you and your target audience. We choose the right words, create the right atmosphere and ensure that the video makes the right impact.
Your message in a nutshell
Getting people to read a block of text, is not easy. Most of them immediately start looking for the cliff notes. That's why our videos are such a powerful alternative: they summarise the whole story. They actually do more than that: they trigger, they motivate, they convert. Ensuring that your viewer keeps reading, signs up, or becomes a customer. And that you achieve your goal!
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Frequently Asked Questions
Why do you need an animation video?
To explain what your organisation does, you often need a lot of text. With video, that's a lot easier. You can listen to the whole story as told by the narrator, while also seeing everything he is describing. And with animated video, we can take it a step further and tell your story in a creative way. From epic space adventure to a smooth story full of clean lines, the choice is yours!
What kind of videos do we make?
We specialise in clear 2D animation videos. But occasionally we take on a live action project with an added layer of animation, or a 3D project. The type of video we will make for you depends entirely on your situation. Who is your viewer and where is he watching the video? What is your message and call-to-action? And what about your branding?
How do we do it?
We follow a structured process that has been perfected over the years. We go from creative concept to finished script. Then to sketched storyboard and illustrated style proposal. Finally to animated video and lastly the finishing touch with sound. Every step in this trajectory builds on the last one. We only move on to the next step once the previous one has been approved.
Is this project gonna be a lot of hassle?
Years ago we built our own platform called Dolly, where all elements of your project can be found in one place. This includes all the feedback on previous versions. Every piece of feedback is automatically linked to the right sentence, the right sketch, or the right second of the video. Giving us a clear overview of what needs to be corrected. And saving everyone a lot of hassle.
How long will it take?
For a standard animated video of 1 minute you can expect the whole process to take about six weeks. We can do it faster, for example if you have a strict deadline. But experience has taught us that six weeks is a comfortable pace for you and us both. It gives us enough time to put our best foot forward, and you enough time to talk everything through with your team and give us well-considered feedback.
How often can I give feedback?
We don't believe in limiting the amount of feedback rounds. We simply keep going until our client is satisfied. But we will always let you know if that could result in the deadline or the budget not being met. That way there are no unhappy surprises.