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HR video
Video is versatile. It can attract new talent, with a recruitment video, and then teach them everything they need to know about your company. It can also get make your seasoned employees excited about a new policy, a new tool, or a new way of working. And it's a fun way to wish your whole team "congratulations," "thank you," or "happy new year."
If you choose animated video, you get even more bang for your buck. Not only is it often more budget-friendly than live action, it also allows you to tell any story you want. No matter how crazy. And a crazy story can make all the difference.
The challenges
- Every organisation claims that they're different - better! - than everyone else. Easily said, of course, but how do you show it? Your colleagues are not star actors, your office building is not a movie set, and you don't have a special effects budget.
- In many cases, your message is meant for a very wide target audience: potential clients, future colleagues, third parties you collaborate with, you name it. They all have different priorities. And different levels of prior knowledge.
- You don't just want to make a good impression, but also a lasting one. That way your viewer will remember how great your organisation is for a long time.
Our solutions
- No special effects needed for animation. We come up with a unique creative concept and build an interesting story around your message. And we do it with a visual style that fits you like a glove.
- As an experienced outsider, we are the perfect sounding board to finetune your message. What is the core message and what's not? Where would a layperson need some more explanation? And what argument will convince your various viewers? Together we build a strong story that makes the right impact.
- Humans are simple creatures. Give us a sales pitch and it will slide off our back. But tell us a good story, and we're sold. Especially if that story hits all the right notes.
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Frequently Asked Questions
Why do you need an animation video?
To explain what your organisation does, you often need a lot of text. With video, that's a lot easier. You can listen to the whole story as told by the narrator, while also seeing everything he is describing. And with animated video, we can take it a step further and tell your story in a creative way. From epic space adventure to a smooth story full of clean lines, the choice is yours!
What kind of videos do we make?
We specialise in clear 2D animation videos. But occasionally we take on a live action project with an added layer of animation, or a 3D project. The type of video we will make for you depends entirely on your situation. Who is your viewer and where is he watching the video? What is your message and call-to-action? And what about your branding?
How do we do it?
We follow a structured process that has been perfected over the years. We go from creative concept to finished script. Then to sketched storyboard and illustrated style proposal. Finally to animated video and lastly the finishing touch with sound. Every step in this trajectory builds on the last one. We only move on to the next step once the previous one has been approved.
Is this project gonna be a lot of hassle?
Years ago we built our own platform called Dolly, where all elements of your project can be found in one place. This includes all the feedback on previous versions. Every piece of feedback is automatically linked to the right sentence, the right sketch, or the right second of the video. Giving us a clear overview of what needs to be corrected. And saving everyone a lot of hassle.
How long will it take?
For a standard animated video of 1 minute you can expect the whole process to take about six weeks. We can do it faster, for example if you have a strict deadline. But experience has taught us that six weeks is a comfortable pace for you and us both. It gives us enough time to put our best foot forward, and you enough time to talk everything through with your team and give us well-considered feedback.
How often can I give feedback?
We don't believe in limiting the amount of feedback rounds. We simply keep going until our client is satisfied. But we will always let you know if that could result in the deadline or the budget not being met. That way there are no unhappy surprises.